On the marketing level there are even more tangible tips in this article: "Advertise webinars" (so lots of people can sit in at once), set up a list and send out valuable messages to make people want to listen. "Run a Facebook group" that attracts like minded people."
- Time to set up the creative space to think about implementing them.
- Figuring out what you would say in each of these messages that would actually BOOST your brand and thought leadership (rather than annoy your list of contacts and interrupt them).
- Deciding what software to use.