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Tourism Blog Articles

April 02, 2019

How to Turn Tourism Operations into Recession Proof Businesses

Slow economic growth is worrisome for businesses across a variety of sectors, and tourism is certainly no exception. Hushed whispers of the dreaded R-word—recession—can be haunting for budgets...

March 28, 2019

What to Do With MAT Dollars: Inbound Marketing

Eligible Ontario tourism organizations receiving proceeds from a Municipal Accommodation Tax (MAT) may soon be contemplating the best way to invest newly-collected funds. Earmarked for tourism...

January 22, 2019

How to Prepare a New Tourism Website (Before You Start Building It)

If you feel like your tourism website could use a little more pep, and are thinking of rebuilding a website into a growth-driven design one, this list can help you prepare for what you can do ahead...

May 29, 2018

Your Inbound Marketing Agency Is Now an Award-Winning Agency!

Here at Tangible Words, we’re thrilled to be winners of the HubSpot Integration Innovation award! This award recognizes the innovative way we used HubSpot’s integration tools (WordPress and Zapier)...

May 09, 2018

Google Trips & TripAdvisor: Attract Tourists to Your Ontario Region

One thing that never changes is that people love to travel and they love even more to tell others about it. Whether it’s posting photos on their favourite social media, or talking over dinner with...

May 04, 2018

Easy Ways To Attract Tourists To Your Ontario Region & Why You Should

Apparently, global tourism is increasing and Ontario is not keeping up with the global rate, resulting in tourism dollars leaving the province and being spent by international visitors somewhere...

April 04, 2018

Persona Development & Content Plan Using Forms To Research Your Audience

We’re guessing by now your company has found an answer to the question: “What is a buyer persona?” Just in case it hasn’t, buyer personas are: fictional people you create based on your ideal buyers ...

March 29, 2018

HubSpot + HubSpot Integrations = Growth-Driven Design Tourism Website

When Haliburton Forest’s new ecommerce and online reservation tourism website went live in December 2017, online bookings increased dramatically, saving Haliburton Forest staff one hour per booking....

March 19, 2018

Attract Tourists Using The Awareness Stage Of Inbound Marketing

It’s plain true: inbound marketing tactics will get you more customers with less work. You already believe this if you have a tourism website. But where you might be missing out is on really...

March 14, 2018

Outsource Content Creation So Tourists Open Your Emails

Email is a convenient, easy way to get in touch with prospective tourists all around the world. But if your email marketing efforts are sub-par, it won’t matter that your message can reach their...

February 16, 2018

How Are Companies Using Social Media To Sell Tourist Regions?

How are companies using social media? Here’s the simple answer: by starting conversations about their region that attract tourists and catch on. Starting a conversation and building on it is how...

February 12, 2018

How To Create Tourism Website Content That Increases Sales

In order to create website content that increases sales and attracts visitors, show them the type of experiences that your region provides. Your social media marketing and blog posts will direct...

January 29, 2018

Why You Need Advanced SEO To Have The Best Tourism Website Possible

Advanced Search Engine Optimization (SEO) is not only a good way to bring views to your tourism region’s website, it is a necessary part of building the best tourism website you possibly can.

January 22, 2018

5 Email Marketing Best Practices To Get Newsletters Read

Using email marketing best practices ensures your emails get read so your good content doesn't go to waste. An email newsletter is an excellent way of keeping your target audience up to date on your...

January 05, 2018

How To Market An Ontario Tourist Destination Using SEO Keywords

Online visibility is paramount to how you market a tourist destination well. So, the importance of making sure your website has a good search engine ranking can’t be understated. First, prioritize...

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