No matter how much you plan for it, a recession can rock all business sectors. In manufacturing a recession has long-lasting effects.
How To Market a Manufacturing Company in 2020
The rapid advances in technology have drastically changed the landscape of manufacturing over the last decade.
The Best Manufacturing Sales Tips from 2019
There has been plenty of content written about improving manufacturing industry sales this year, so here is a roundup of our best performing[...]
Find Quality Sales Leads in the Manufacturing Industry
The marketing team works hard to find new and creative ways to obtain leads, while the sales team works equally hard hours to close those leads.[...]
How to Solve Your Manufacturing Sales Team Needs with HubSpot CRM
To better serve distributors, large manufacturers usually have their sales teams scattered from coast-to-coast.
How to Better Serve Manufacturing Industry Distributors
Your manufacturing business has a long-standing and successful customer base. One of the easiest ways to increase your sales is to sell more of[...]
How To Get More Word of Mouth Referrals in Manufacturing
People trust referrals from friends, acquaintances, and colleagues more than information from a company. So, it’s important to generate as many[...]
Sales Scalability in the Manufacturing Industry
The manufacturing industry is all about doing things as efficiently as possible, and making production scalable.
Extend Customer Lifetime Value in the Manufacturing Industry
Improving customer retention is a more valuable effort than new customer acquisition.
Manufacturing: 5 Ways To Effectively Shorten Your Sales Cycle
The manufacturing industry is significant in the Canadian economy, accounting for approximately $174 billion of the GDP, and exporting $354[...]
How To Maximize Sales To Distributors in the Manufacturing Industry
Sales in the manufacturing sector are unique. You are not selling to individuals, but to specific distributors who in turn get your product into[...]
How To Measure Marketing ROI in the Manufacturing Industry
Traditional marketing is difficult to track because you can never be sure if television commercials or newspaper ads are really being noticed.
Strong Manufacturing Sales Team Organization is the Key To Growth
Whether you are a new sales manager or you've been in the game for a while and are now looking for massive growth, you need to start with strong[...]
How to Modernize Manufacturing Lead Nurturing for Sales Growth
There are a variety of ways you can modernize your manufacturing lead nurturing process to align with company goals and tap into new[...]
Top 4 Sales and Marketing Alignment Best Practices in Manufacturing
A large chunk of a company’s budget is typically directed to the sales department. They are the ones who make the money, after all! However, there[...]
