September 01, 2021
On the latest episode of the Company Growth Podcast, we talk about leadership during the COVID-19 pandemic and why taking care of your employees and your own mental health is even more important as a...
June 16, 2020
The ability to craft content for different audiences across various stages of the buyer’s journey—and distribute that content with precision—will be important to continued success in 2020. ...
May 07, 2020
No matter how much you plan for it, a recession can rock all business sectors. In manufacturing, a recession has long-lasting effects.
November 28, 2019
The rapid advances in technology have drastically changed the landscape of manufacturing over the last decade.
November 21, 2019
There has been plenty of content written about improving manufacturing industry sales this year, so here is a roundup of our best performing manufacturing blogs posts this year.
October 17, 2019
The marketing team works hard to find new and creative ways to obtain leads, while the sales team works equally hard hours to close those leads. When a large fraction of the leads are disqualified,...
October 10, 2019
To better serve distributors, large manufacturers usually have their sales teams scattered from coast-to-coast.
October 08, 2019
Your manufacturing business has a long-standing and successful customer base. One of the easiest ways to increase your sales is to sell more of your product line to your existing customers. By better...
October 01, 2019
People trust referrals from friends, acquaintances, and colleagues more than information from a company. So, it’s important to generate as many word of mouth referrals as you possibly can.
September 24, 2019
The manufacturing industry is all about doing things as efficiently as possible, and making production scalable.
September 19, 2019
Improving customer retention is a more valuable effort than new customer acquisition.
September 17, 2019
The manufacturing industry is significant in the Canadian economy, accounting for approximately $174 billion of the GDP, and exporting $354 billion in product each year.
August 29, 2019
Sales in the manufacturing sector are unique. You are not selling to individuals, but to specific distributors who in turn get your product into the hands of stores and consumers. The challenge here...
August 22, 2019
Traditional marketing is difficult to track because you can never be sure if television commercials or newspaper ads are really being noticed.
August 20, 2019
Whether you are a new sales manager or you've been in the game for a while and are now looking for massive growth, you need to start with strong sales team organization.