--- title: Do Commercials Sell or Just Interrupt? description: Do commercials interrupt or do they sell in today's technological world with You Tube, TV, or PVR's. --- #### SHARE [Share via Facebook ](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fblog.tangiblewords.com%2Finterruptions-dont-sell) [Share via Twitter ](https://twitter.com/intent/tweet?url=https%3A%2F%2Fblog.tangiblewords.com%2Finterruptions-dont-sell&text=Do+Commercials+Sell+or+Just+Interrupt%3F) [Share via Email ](mailto:?subject=Do+Commercials+Sell+or+Just+Interrupt%3F&body=https%3A%2F%2Fblog.tangiblewords.com%2Finterruptions-dont-sell) [Share via LinkedIn ](https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fblog.tangiblewords.com%2Finterruptions-dont-sell&title=Do+Commercials+Sell+or+Just+Interrupt%3F&summary=Do+commercials+interrupt+or+do+they+sell+in+today%27s+technological+world+with+You+Tube%2C+TV%2C+or+PVR%27s.) # Do Commercials Sell or Just Interrupt? June 05, 2013 |   1 minute read [Content Creation](https://blog.tangiblewords.com/topic/content-marketing-strategy), [Tangible Words](https://blog.tangiblewords.com/topic/tangible-words), [Search Engine Optimization](https://blog.tangiblewords.com/topic/search-engine-optimization) [![You Tube](https://blog.tangiblewords.com/hs-fs/hubfs/Imported_Blog_Media/You-Tube.jpg?width=210&height=210&name=You-Tube.jpg)](https://blog.tangiblewords.com/hubfs/Imported_Blog_Media/You-Tube.jpg)Last Saturday night I was hanging out with some friends in Ottawa, and as it often happens, at some point in the night we opened up You Tube and started feeding the music by finding the songs we already love. My younger cousin was hooking it all up and he remarked, "It kind of sucks. I hate that there's a commercial first, we have to wait for the song to play now."   ### What is the thought behind commercials these days? And it got me all fired up. I mean, what is the thought behind commercials these days? Aren't all consumers thinking, "Why are you already setting me up to hate your product by stopping me from getting what I want right now?" I think even funny, clever commercials will struggle to be appreciated if the timing of their delivery is off. Consumers only want to buy when they are on the hunt to buy. **So I'm asking the question:** Is there any amount of "shoving myself in your face" that is going to work to make a conversion anymore? Have you recently bought a product that was shoved in your face unexpectedly? And if so, which? How come? Or do you think TV commercials show us, **[ 20 seconds can create a “punchy”](https://tangiblewords.com/3-tips-to-make-great-sales-pitch-for-conferences/)**, valuable marketing opportunity? Just wait until later this week, where I'll give you other reasons why I'm unsure about the use of commercials and advertising. ## Most Popular Blogs [![Want to Balance Work and Family? Try Remote Work](https://blog.tangiblewords.com/hubfs/beach%20view.jpg) Careers ## Want to Balance Work and Family? Try Remote Work ](https://blog.tangiblewords.com/balance-work-and-family-with-remote-work) [![How Does BeThere Immersive Use VR Job Training for New Hires?](https://blog.tangiblewords.com/hubfs/bethereimmersive.jpg) Cool Companies ## How Does BeThere Immersive Use VR Job Training... ](https://blog.tangiblewords.com/how-does-bethere-immersive-use-vr-job-training) [![#CoolCompanies: How Does The Bunkie Co. Make Smart Use of Back Yards?](https://blog.tangiblewords.com/hubfs/undefined-Apr-21-2026-08-22-38-1171-PM.png) Sales Growth Cool Companies ## #CoolCompanies: How Does The Bunkie Co. Make... ](https://blog.tangiblewords.com/the-bunkie-co) ### Topics - [Content Creation (298)](https://blog.tangiblewords.com/topic/content-marketing-strategy) - [Growth-Driven Design Websites (167)](https://blog.tangiblewords.com/topic/growth-driven-design-websites) - [Inbound Marketing (149)](https://blog.tangiblewords.com/topic/inbound-marketing) - [Sales Growth (139)](https://blog.tangiblewords.com/topic/sales-growth) - [Tangible Words (112)](https://blog.tangiblewords.com/topic/tangible-words) - [Search Engine Optimization (85)](https://blog.tangiblewords.com/topic/search-engine-optimization) - [Social Media Marketing (83)](https://blog.tangiblewords.com/topic/social-media-marketing) - [Hubspot (82)](https://blog.tangiblewords.com/topic/hubspot) - [Blogging for Business (75)](https://blog.tangiblewords.com/topic/blogging-for-business) - [Economic Development (64)](https://blog.tangiblewords.com/topic/economic-development-attract-investors) - [Events & Training (60)](https://blog.tangiblewords.com/topic/events) - [Company Growth Podcast (50)](https://blog.tangiblewords.com/topic/company-growth-podcast) - [Manufacturing (47)](https://blog.tangiblewords.com/topic/manufacturing) - [Tourism (46)](https://blog.tangiblewords.com/topic/tourism) - [Case Stories (42)](https://blog.tangiblewords.com/topic/case-stories) - [Email Marketing (42)](https://blog.tangiblewords.com/topic/email-marketing) - [Testimonials & Client Feedback (36)](https://blog.tangiblewords.com/topic/testimonials-2) - [Education and SaaS (23)](https://blog.tangiblewords.com/topic/education-and-saas) - [Google (21)](https://blog.tangiblewords.com/topic/google) - [Careers (20)](https://blog.tangiblewords.com/topic/careers) - [Cool Companies (20)](https://blog.tangiblewords.com/topic/cool-companies) - [Inbound Marketing Agency (19)](https://blog.tangiblewords.com/topic/inbound-marketing-agency) - [FAQ (16)](https://blog.tangiblewords.com/topic/faq) - [Alysha Dominico (13)](https://blog.tangiblewords.com/topic/alysha-dominico) - [Associations (7)](https://blog.tangiblewords.com/topic/associations) - [Food and Beverage (7)](https://blog.tangiblewords.com/topic/food-and-beverage) - [Revenue Operations (6)](https://blog.tangiblewords.com/topic/revenue-operations) [see all](https://blog.tangiblewords.com/interruptions-dont-sell#) ## TW Blog Sign-Up Learn more about how to grow your business and improve your sales team process. ## Related Blogs [![A Compelling Reason Why People Buy Your Company’s Product & Services](https://blog.tangiblewords.com/hubfs/paul-felberbauer-idNOBU5k_80-unsplash.jpg) Content Creation Tangible Words Search Engine Optimization ##### A Compelling Reason Why People Buy Your Company’s Product & Services ](https://blog.tangiblewords.com/most-compelling-reason-why-people-buy) [Content Creation Tangible Words Search Engine Optimization Google ##### Google Penguin 2.0: to Help Users Find the Content They Need ](https://blog.tangiblewords.com/google-penguin-2-0-to-help-users-find-the-content-they-need) [![What is Content Marketing Anyway?](https://blog.tangiblewords.com/hubfs/melanie-deziel-U33fHryBYBU-unsplash.jpg) Content Creation Tangible Words Search Engine Optimization Growth-Driven Design Websites ##### What is Content Marketing Anyway? ](https://blog.tangiblewords.com/what-is-content-marketing-anyway) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Tangible Words", "url" : "https://blog.tangiblewords.com/author/tangible-words" }, "dateModified" : "2020-07-27T19:08:39.970Z", "datePublished" : "2013-06-05T13:20:38.000Z", "headline" : "Do Commercials Sell or Just Interrupt?", "mainEntityOfPage" : { "@id" : "https://blog.tangiblewords.com/interruptions-dont-sell", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.tangiblewords.com/hubfs/LogoTangibleWords-banner-2000px.jpg" }, "name" : "Tangible Words Ltd." } } ```