--- title: Should You Buy Pre-Written Content? description: "What's the \"cost: benefit ratio\" on pre-written content for your website?" --- #### SHARE [Share via Facebook ](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fblog.tangiblewords.com%2Fshould-you-buy-pre-written-content) [Share via Twitter ](https://twitter.com/intent/tweet?url=https%3A%2F%2Fblog.tangiblewords.com%2Fshould-you-buy-pre-written-content&text=Should+You+Buy+Pre-Written+Content%3F) [Share via Email ](mailto:?subject=Should+You+Buy+Pre-Written+Content%3F&body=https%3A%2F%2Fblog.tangiblewords.com%2Fshould-you-buy-pre-written-content) [Share via LinkedIn ](https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fblog.tangiblewords.com%2Fshould-you-buy-pre-written-content&title=Should+You+Buy+Pre-Written+Content%3F&summary=What%27s+the+%22cost%3A+benefit+ratio%22+on+pre-written+content+for+your+website%3F) # Should You Buy Pre-Written Content? May 30, 2011 |   1 minute read [Content Creation](https://blog.tangiblewords.com/topic/content-marketing-strategy), [Search Engine Optimization](https://blog.tangiblewords.com/topic/search-engine-optimization), [Google](https://blog.tangiblewords.com/topic/google), [Growth-Driven Design Websites](https://blog.tangiblewords.com/topic/growth-driven-design-websites) My friend Nick said someone tried to sell him pre-written content for his website. It was written just for industries like his. His web developer thought it was a good idea: at least with buying  pre-written content he wouldn't have to write the content for his website in-house. **Plus, in not having to wait for the website content to be written by Himself, the website could go live immediately.** > But as I told Nick, you can actually spend your money a lot more wisely, have your website to go live immediately, and avoid writing the content yourself. # **Why not have tailor pre-written website content that tells visitors specifically about *****your***** company? ** For the same price, a website copywriter makes sure that when people come onto your website, you won't sound "just like everyone else". This is a major danger of buying pre-written content that is generic to your industry. Instead, a website copywriter educates visitors on why you're the preferred choice over the other websites that come up in search engines like Google. 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