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Inbound Marketing Blog Articles

November 07, 2019

Marketing Trends 2020: How To Focus Your Efforts for the Future

2019 is coming to an end and 2020 is rapidly approaching.

October 30, 2019

The Best of Sales and Marketing Trends 2019

Working in sales is a job that never ends. The learning continues with sales and marketing trends in 2019, especially regarding inbound marketing.

May 28, 2019

Avoid the 3 Most Common Mistakes in a Typical Sales Process

A sales process is a specific set of steps that a sales team must perform in order to close a sale.

May 16, 2019

Recession Proof Business Ideas for Food and Beverage Companies

According to Bloomberg, there are rumours that a recession is coming.

May 09, 2019

How to Prepare for the Next Recession as an Association

Many analysts believe that the risk of a new recession is at a six-year high. Recent data has placed the chance of a recession at 23.6% in the next twelve months.

May 02, 2019

Tangible Words Provides Recession Proof Education and Training

“History suggests that an economic downturn lurks somewhere over the horizon.” That’s what David Lipton, the deputy head of the International Monetary Fund, said in December of 2018. Though some...

April 30, 2019

How to Prepare for a Recession using Inbound Marketing

It’s hard to believe it’s already been more than ten years since the financial collapse in 2008. It doesn’t feel that long ago, because in many ways the effects are still being felt by those hardest...

April 25, 2019

Tangible Words an Award Winning Agency with IABC Gold Quill Award

We are ecstatic to be named a winner of the International Association of Business Communicators (IABC) Gold Quill Merit Award in the category of Marketing Advertising and Brand Communication.

April 22, 2019

The Environmental Impact of Inbound Marketing

Earth Day is a day to contemplate the impact we have on this beautiful planet. As an inbound marketing agency, we’re specifically thinking about the potential damages marketing efforts have had on...

April 16, 2019

What Are Marketing Touchpoints—and How Many Do You Really Need to Make a Sale?

Marketing touchpoints are every interaction a potential customer has with your brand—online or offline—before, during, and after a purchase decision. They can include emails, blog posts, sales calls,...

April 11, 2019

Are Chatbots Inbound?

Chatbots are becoming more popular. You see them all over the Internet: on websites, and especially on social media. Businesses use chatbots as marketing tools to engage with more prospects across...

April 09, 2019

Ensure Your Sales Team Will Never Need Cold Calling Again

If you’ve never had to cold call, consider yourself lucky. Cold calling is the practice of calling up, or approaching in public or even at their door, a complete stranger whom you’ve never had prior...

March 29, 2019

Products That Everyone Wants but Nobody Has: A Marketing Challenge

In one year (starting March 2018), sales of MDB Insight’s new product line grew by $135,000 net new revenue (and overall $486, 095 in revenue that was influenced) after deploying a new inbound...

March 28, 2019

What to Do With MAT Dollars: Inbound Marketing

Eligible Ontario tourism organizations receiving proceeds from a Municipal Accommodation Tax (MAT) may soon be contemplating the best way to invest newly-collected funds. Earmarked for tourism...

March 21, 2019

Q&A: 3 Frequently Asked Questions About Inbound Marketing Results

Can Tangible Words back up our claims? What do we have to say about inbound marketing? Here are three questions we get all the time, and how we respond. Hot tip: You can also check out our blog,...

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