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Content Creation Blog Articles

June 09, 2015

Why You Need More Than Webpages To Make An Impact Online

Sure, your webpages give titles and placeholders for all the parts of your business that users might search for (SEO copywritten web pages are even better). But, there's more to having a good website...

June 04, 2015

Should You Put Prices On Your Website?

Everybody wants to know how much something will cost them whether they can afford it or not. Good content marketing says you need to answer your customers’ questions. So regardless of your product or...

May 29, 2015

Paying for Content? Outsourcing To Professional Copywriters

Get rid of the notion that you have to do all your marketing content yourself: you don’t and you shouldn’t. Sometimes being too close to the message or trying to churn it out between other...

May 21, 2015

Improve Sales Potential: Your Company Website Is An Ongoing Investment

If you stop thinking about your company’s website as soon as it’s launched, you’ve just thrown away your investment. Your website is an ongoing investment — of time and money—to ensure you improve...

May 19, 2015

Generate More Online Business After You Connect With Potential Clients

Social Media (and its selling power) is evolving: it’s more intuitive and we’re using it better. Not only is the technology advancing but the way people use it to make purchasing decisions is...

May 14, 2015

3 Benefits To Remember When You’re Automating Your Content Marketing:

In the last article, we discussed easing your content overload by automating your content marketing with an editorial calendar.

May 07, 2015

How to Use Search Engine Optimization To Boost Your Search Ranking

Learning to write your online content using Search Engine Optimization (SEO) can be a challenge. Using keywords to create organic interest in your online content, not bought ads, takes some practice...

May 05, 2015

Automate Your Content Marketing With An Editorial Calendar

Automate your content marketing - plan your content ahead of time so you are always prepared—even if you get crazy busy—to release your newsletter, post a blog or update your social media.When you,...

April 30, 2015

Reaching Your Target Audience By Fulfilling Their Needs - TED Blog

If you’ve struggled with trying to integrate a change in the way your organization communicates its messages in reaching your target audience, you must read this article “Octopus’s garden: A TED...

April 27, 2015

Writing Website Content In A Way People Can Understand

To get started writing your website content in a way people understand, you must leave your ego at the door. Yes, your business might be complex and difficult to explain and many highly trained...

April 21, 2015

Blogs and Articles: How Each Impacts Your Website Content

Fresh website content keeps your site relevant with search engines and interesting to returning users. This means offering up new information regularly to keep your clients and followers engaged....

April 14, 2015

Non-Profit Organization Marketing - Reach Your Target Audience

Working in communications for a non-profit organization can be very rewarding. You get to spend your days promoting a cause like your community, your environment, or your health.Keeping your...

April 07, 2015

Don't Break Your Online Sales Cycle – Plan Your Website Content.

For the second time this week I have been researching something online and come across an event I was interested in only to have the website owner break the online sales cycle on me.

March 03, 2015

Make Your Business Website Purpose Obvious

Consumers are a finicky bunch. Make things too difficult or confusing and they’ll move on pretty quickly. Expending energy to get traffic to a website that uses vague wording and unclear...

February 26, 2015

How to Seamlessly Fit New Content into Your Website Design

Finally, you’re done. You’ve launched your website with all the important content so people know who you are and what you offer and how they can buy it. Now you can move forward and work on running...

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