April 20, 2018
Manufacturing companies need a lot of juice to run smoothly. They rely on suppliers, tradespeople, and inbound marketing specialists – all of whom must work together to form a stellar content plan...
April 09, 2018
Inbound marketing, sales funnel, sales cycle, content marketing: you have all read and heard the words a thousand different ways. Some days it can feel like drinking from a fire hydrant trying to...
March 29, 2018
How can a HubSpot Certified Partner shorten your sales cycle and improve lead quality? In Area9’s case, Tangible Words helped increase visibility, conversions, and sales-readiness by pairing...
March 26, 2018
The goal of your website is to attract visitors; the goal of a call to action (CTA) is to convert visitors to leads. The end goal? Turning those leads into sales. Have you ever visited a website only...
December 27, 2017
“Sales” may seem like a dirty word to some, but for businesses, “sales” means survival and your B2B sales team is your greatest weapon. After all, making money is the only way they can stay afloat! ...
December 06, 2017
As a business person, you’re an expert in your field or you’re becoming one. But you can’t be an expert at everything! Sometimes having good business sense means knowing when to call in the cavalry —...
November 15, 2017
What website content increases sales? Sales-driving website content makes your offer instantly clear, builds trust fast, and guides visitors to one next step (book a call, request a quote, buy now,...
November 13, 2017
When using social media for business marketing you increase your sales by building online relationships and helping potential customers feel more comfortable making a purchase from you. They’ll get...
August 18, 2017
Sales reps love the sound of the phone ringing. Hope springs eternal: could that be the sound of a ready-to-buy customer on the other end? Alternatively, when the voice on the other end is someone...
May 12, 2017
Sales and Marketing departments can be the feuding siblings of the business world. However, when you align sales and marketing departments you have the opportunity to increase sales, convert leads,...
April 12, 2017
The time has arrived when winter has no choice but to make way for the coming of Spring. This year, when you haul out the brooms, dust-pans, and gardening gloves to give your home a fresh beginning,...
February 27, 2017
Marketing automation is the developing idea that closes the gap between marketing and sales by enabling cold leads to turn into sales through nurturing and following up on visitors interests.
February 13, 2017
The sales world has changed. If you haven’t noticed, you will soon: historical tactics and channels no longer bring the same leads you once counted on. Inbound Sales and Online Marketing impacts...
February 04, 2017
Always wondered how inbound marketing can actually help your company? Here are the top 10 things you can do to turn inbound marketing into more sales. Naturally obtain new leads and turn them into...
December 07, 2016
Like most entrepreneurs, you probably always have a whole list of articles you want to read on the back burner– all relevant to growing your business! To ensure that you're getting quality over...